Episode 302: Raina Nelson

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In this episode of the Produce Moms podcast, Lori Taylor interviews Raina Nelson, the President and CEO of Westfalia Fruit North America, about avocado oil. They discuss the rise of avocado oil as a popular seed oil alternative, the growth of the avocado oil market, and the unique qualities of Westfalia’s avocado oil. They also talk about the sustainability practices of Westfalia and the health benefits of avocado oil. The episode concludes with a discussion of the Westfalia branded avocado oil line and where consumers can find it.


  • Avocado oil is a popular seed oil alternative and the avocado oil market is projected to be a billion dollar industry by 2032.
  • Westfalia Fruit is known for its sustainability practices and its commitment to zero waste.
  • Avocado oil is a healthy option for cooking, with a high smoke point and a neutral flavor.
  • Westfalia’s avocado oil is made from the flesh of the fruit and does not include seeds or pressings from the skin.
  • Westfalia’s avocado oil is available in plain, lemon, and garlic flavors, and will soon be available for purchase online.
  • Consumers can enter a giveaway on Instagram to win a Westfalia branded avocado oil gift box.

Sound Bites:

“Avocado oil is my favorite utilization for high heat cooking.”

“Avocado oil is a versatile oil for sweet or savory.”

“Avocado oil is shown to improve heart health and contribute to healthy vision, brain function, and skin health.”


00:00 Introduction and Overview

12:32 Avocado Oil for High Heat Cooking

25:35 Where to Find Westfalia’s Avocado Oil


Website: Westfalia Fruit – The Avocado Experts

Facebook: Westfalia Fruit | Johannesburg | Facebook

Instagram: Westfalia Fruit (@avoexperts) • Instagram photos and videos

About Lori

Lori Taylor is the Founder & CEO of The Produce Moms. For ten years she sold fresh produce to over 300 grocery stores throughout the United States, and today she is fully focused on working with the produce supply chain, media, and government to increase fresh produce access & consumption in the US and around the globe. Connect with Lori on LinkedIn.

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