Episode 287: Jennifer Sanchez

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In this episode, Lori Taylor interviews Jennifer Sanchez, the Vice President of Marketing at Sun World. They discuss the global launch of Sun World’s AUTUMNCRISP® grape brand. They also delve into the technology and genetics behind farming, the characteristics that consumers look for in table grapes, and the importance of meeting the needs of growers. The episode concludes with a description of AUTUMNCRISP® grapes and information on where to learn more about them.

In this episode

  • Sun World is a leading global fruit genetics and licensing business that focuses on creating better varieties for growers and consumers.
  • Consumer demand for table grapes centers around flavor, texture, and eating experience.
  • AUTUMNCRISP® grapes are known for their large size, crispness, and juiciness, with a flavor profile that includes hints of rose, citrus, and pear.
  • The global launch of AUTUMNCRISP® grapes is a significant milestone for Sun World, and consumers can look for the AUTUMNCRISP® brand seal on the packaging to help identify.


00:00 Introduction and Mission of the Podcast

03:18 Overview of Sun World

04:25 Understanding the Technology and Genetics in Farming

08:03 Consumer Demand for Table Grapes

10:21 Characteristics of Table Grape Varieties

13:12 Sun World’s Portfolio of Fruit Items

15:47 Meeting the Needs of Growers

22:36 The Global Launch of Autumn Crisp

24:14 Recognizing AUTUMNCRISP® Grapes

25:22 Description of AUTUMNCRISP® Grapes

29:02 AUTUMNCRISP® at the New York Food and Wine Festival

32:21 Where to Learn More about AUTUMNCRISP®

35:11 Final Remarks and Partnership with The Produce Moms


About Lori

Lori Taylor is the Founder & CEO of The Produce Moms. For ten years she sold fresh produce to over 300 grocery stores throughout the United States, and today she is fully focused on working with the produce supply chain, media, and government to increase fresh produce access & consumption in the US and around the globe. Connect with Lori on LinkedIn.

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