Episode 390: Eric Halvorson

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Summary:

In this episode of The Produce Moms Podcast, host Lori Taylor welcomes Eric Halvorson, Head of Communications and Public Affairs for Kroger’s Central Division, for an inspiring conversation on hunger relief, community impact, and the evolving role of grocery retailers.

Eric shares how Kroger’s Zero Hunger | Zero Waste initiative is addressing food insecurity across the country through strategic partnerships, food rescue programs, and innovative local initiatives. From donating millions of meals to supporting programs like produce prescriptions and birthday cake kits for children in need, Kroger is redefining what it means to “feed the human spirit.”

Together, Lori and Eric explore the realities of hunger in America, the importance of fresh produce access, and how grocery stores serve as vital community hubs. This episode highlights how retailers, suppliers, and consumers can all play a role in building a more equitable and nourished future.

Takeaways:

  • Kroger’s Zero Hunger | Zero Waste initiative is a mission-driven effort focused on eliminating hunger and reducing food waste through partnerships and community engagement.
  • Hunger is both an access and affordability issue, impacting people across all demographics-not just those traditionally associated with food insecurity.
  • Localized efforts within Kroger’s divisional structure allow communities to receive targeted support based on regional needs.
  • Fresh produce remains in high demand at food banks, but challenges like storage, transportation, and preparation limit supply.
  • Innovative programs like produce prescriptions and food rescue initiatives are increasing access to nutritious foods.
  • Small actions-like rounding up at checkout or purchasing discounted produce can collectively create a significant impact.
  • Grocery stores have evolved into community hubs, especially highlighted during times like COVID-19.
  • Feeding the human spirit goes beyond nutrition-programs like birthday cake kits bring joy and dignity to families in need.

Chapters:

00:00 – Welcome & Introduction to Eric Halvorson
02:30 – Understanding the Complexity of the Grocery Supply Chain
05:00 – Kroger’s Zero Hunger | Zero Waste Mission
08:00 – Grocery Stores as Community Hubs
12:00 – How Kroger’s Divisional Structure Supports Local Communities
14:30 – The Reality of Hunger in America
17:00 – Innovative Hunger Relief Programs & Partnerships
20:00 – Feeding the Human Spirit: Birthday Cake Kits Initiative
22:30 – Produce Prescriptions & Fresh Food Access
25:30 – Challenges of Fresh Produce in Food Banks
27:00 – How Consumers Can Make an Impact
29:00 – Final Thoughts & Closing Remarks

Resources:

Website: Zero Hunger | Zero Waste – The Kroger Co.

Facebook: Kroger | Facebook

Instagram: Kroger (@krogerco) • Instagram photos and videos

About Lori

Lori Taylor is the Founder & CEO of The Produce Moms. For ten years she sold fresh produce to over 300 grocery stores throughout the United States, and today she is fully focused on working with the produce supply chain, media, and government to increase fresh produce access & consumption in the US and around the globe. Connect with Lori on LinkedIn.

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