5 Reasons to Love Produce Managers

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There are many different reasons to love your produce manager! They are the superstars behind helping to inspire your kiddos to eat more fruits & veggies.  They are the masterminds behind incorporating red, green, purple, blue, yellow & orange colors on your dinner plate.  They are the heroes behind providing quick, easy & nutritious meals.

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Last Month, United Fresh recognized and honored 25 of the industry’s top retail produce manager for their commitment to fresh produce, innovative merchandising, community service and customer satisfaction.  The United Fresh Retail Produce Awards Program pays special recognition to produce managers on the front lines in supermarkets working every day to increase sales and consumption of fresh fruits and vegetables.  Congrats to all of the 2016 winners – learn more about each produce manager here!


Keep these 5 reasons to love your produce manager in mind the next time you are at your local supermarket!

1. They know ALL the secrets

What is the difference between basil & bay leaves? Which color of apple is the best for baking? What are the produce deals of the week? Where do you find a quick & easy coleslaw mix? All these questions can be answered by your produce manager! Your produce manager is there to answer any question that might arise so take advantage of their intelligence & ask away!                                  

2. They are the keepers of the samples

Have you or your kiddos been dying to try a new produce item, but don’t want to waste the entire piece of fruit or veggie? Talk with your produce manager & have them serve a sample! The produce manager is there to serve you & would be more than willing to inspire your family to find your favorite produce.

3. They make your grocery store visit one to remember

I know my boys & I have countless memories that have occurred in the grocery store and majority of them in the produce department! The produce managers have done a tremendous job displaying the produce picks & ensuring families are on the right path to a healthy lifestyle.

4. They SAVE you money

Produce managers know that families are on tight budgets and have hungry kids running around at home, which is why they help to save us money! By produce managers displaying fruits that are in season, discounting produce, providing tips on how to prep produce & printing ads, they are saving us money in more ways than you might realize.

5. They fulfill our wishes

Have you wanted to complete the Produce Challenge Calendar but can’t find the specific fruit or veggie at your supermarket?  Chat with your produce manager & request the item! They will be more than happy to bring it in.  Plus, you are probably not the only one who wants to try the produce pick!

Always remember that your produce manager is available & ready to help you! Share the love & let them know how much you appreciate their help the next time you are grocery shopping 🙂


About Lori

Lori Taylor is the Founder & CEO of The Produce Moms. For ten years she sold fresh produce to over 300 grocery stores throughout the United States, and today she is fully focused on working with the produce supply chain, media, and government to increase fresh produce access & consumption in the US and around the globe. Connect with Lori on LinkedIn.

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