“Superfood” is a term used by marketers to describe foods that are nutrient-dense while being low in calories and other negative nutritional properties. Of course ALL produce is good for you! But marketers like myself love the term Superfood because it’s a way to distinguish the fruits & veggies that are super-rich in nutrients for the amount of calories they contain. Phytochemicals, antioxidants, vitamins, minerals & more…. Superfoods don’t mess around.
I had the unique opportunity to film a segment about Superfoods last week with Lauren Lowrey of WISH-TV, our local CBS news affiliate here in Indianapolis… it airs tomorrow morning during Ch 8 Daybreak as part of the station’s Gr8Health programming! Set your DVRs 🙂
We were lucky to have help on the set from some of the Find Your Favorite Heroes who named a Superfood as their favorite fruit or veggie! All the Find Your Favorite Heroes mean so much to me…. these celebrities & community-serving individuals joined my school foodservice campaign on a fairly short notice & without any form of reimbursement or royalty for their contribution. They simply believe in the mission of The Produce Mom & the importance of childhood nutrition. They are inspiring the students of Indianapolis Public Schools to make healthy choices & explore the abundant offerings of fresh produce… Every. Single. Day.
The Find Your Favorite Heroes represent the vast dreams & goals of our youth. They have allowed me to tie specific produce commodities to their celebrity & market fruits and veggies directly to children. Furthermore, each of these organizations/athletes is helping us with our efforts to expand Find Your Favorite to other urban school districts across the United States. What they have done & continue to do as Find Your Favorite Heroes is remarkable. Please visit the website and share their hero pages & videos on your Facebook or Pinterest page… Join me in showing these amazing individuals how appreciative we are for their selfless dedication to childhood nutrition!
Here’s a preview of some of the Superfoods we are showcasing tomorrow morning on WISH-TV:
Kiwi – the MOST nutrient dense fruit…. one of the only fruits that contains Vitamin E. Pick of Find Your Favorite Hero Graham Rahal
Broccoli – so many vitamins & minerals in Broccoli. It’s a notable source of bone-strengthening calcium. Pick of Find Your Favorite Hero Emily Dyson
Strawberries – an excellent source of Vitamin C & anthocyanins, a type of antioxidant. Pick of Find Your Favorite Hero George Hill
Spinach – another obvious superfood… very nutrient dense & a lutein leader, a carotenoid that is essential for eye health. Pick of Find Your Favorite Hero Coby Fleener.
Tune in to Daybreak tomorrow morning to learn more about Superfoods & how The Produce Mom is dedicated to inspiring kids to eat more fruits and vegetables!
What’s your favorite Superfood? Let me know in the comments below!
xoxo Produce Mom